NBT Academy October 2019 Growth Marketing Courses

Written by Asena Atilla Saunders

We continued to share our expertise and passion in October, too. We also have good news! In addition to private events and workshops, we will start hosting public Growth & Digital Marketing Courses and Training in the near future. Stay tuned! Now let’s take a look at our October 2019 Events and Workshops:

17.10, Zorlu Holding, İstanbul

Our Growth Marketing Consultant, Ezgi Ada talked about “How to Build and Plan an Effective Growth Marketing Strategy” at Zorlu Holding’s Growth Marketing Workshop. She discussed the key steps to executing a successful growth marketing strategy containing persona building, growth funnel creation, and management, with real-life examples of growth tactics and analysis.


About the Institutions


Zorlu Holding

Zorlu Holding is a conglomerate holding in Turkey specialized in consumer electronics, white goods, telecommunications, textiles, energy, and financial services. With more than 60 companies and about 30 thousand employees, Zorlu Group companies are active in more than 150 countries.


About our Lecturers and Mentors


Ezgi Ada

Marketing Consultant— BS International Relations, MA Marketing Communication

After occupying the role of assistant regional manager at Yapıkredi, managing relations between banks from four continents on many fronts, ranging from the treasury to trade finance and payments, she switched to a career path in the field of marketing. At NBT, she gets to formulate growth marketing strategies to take visionary tech companies and FinTechs to the global stage, helping them to find the next big thing.

She is also a lecturer at Innogate, Endeavor Turkey, and Zorlu Holding.