CAREER

Tips and Facts to Become a Digital Marketing Nomad

05/08/2022
               

How to Become a Digital Marketing Nomad 

 

The global pandemic of COVID-19 and its endless quarantine and restrictions reminded all of us that there is a whole world out there to explore. It taught us to live flexibly,  the importance of being able to move around and it made us miss travelling. Still, we all need to work to cover our expenses and survive. With the rise of remote work options, working as a digital nomad has become a popular answer to this paradox.

Although the concepts sound similar, working online as a digital nomad is not the same as working online in a remote job. Contrary to remote working, making a shift to being a digital nomad requires a lot of time and planning. 

Even so, you don't need to worry about that. We’ve got you covered. In this blog, we’ve aimed to explain the concept of a digital nomad and how you can live a digital nomad lifestyle as a marketer.

Sounds exciting right? Off we go!

 

What Does Digital Marketing Nomad Mean? 

 

Let’s start with the basics and define what a digital nomad is. The definition of a digital nomad or its other name, location independent worker, is “someone who performs their occupation entirely over the Internet while travelling.” In terms of marketers, a digital marketing nomad means someone who brings working and travelling concepts together while working in the field of digital marketing.

 

 

There are two options for a digital marketing nomad to make a great income and enjoy travelling the world while working. The first is working with a passive income stream in the gig economy as a freelancer, and the second is building their own online business.

Both of the options offer a wide range of income for digital nomads. According to business and job roles, a digital marketing nomad can earn between $10,000 and $170,000 per year. That’s to say, for digital marketing nomads, making a good income is not only about being able to work remotely, but also about skills and expertise.

 

Benefits of Living a Digital Nomad Lifestyle

 

It’s obvious that being able to work from anywhere in the world as a digital marketer has many benefits. By improving your digital marketing skills and expertise, you can take advantage of these benefits while exploring different cultures and boosting your digital marketing career.

 

 

Along with providing a great income for covering the cost of living, the benefits of living a digital nomad lifestyle as a marketer also include:

  1. Increased productivity: It’s a fact that exploring new surroundings provides mental rest and improves motivation. Consequently, working as a digital nomad makes you more productive.
  2. More breakthrough ideas: Creativity is all about mashing unrelated concepts together to form an idea. As nomad life comes with diverse experiences, it can boost your ideas to be more creative and inventive.
  3. Capacity to adapt easier: Being out of your comfort zone by travelling constantly improves your brain's reaction to change. This means living a nomad life makes individuals more adaptive to new environments, people, and cultures.
  4. Ability to use skills and knowledge effectively: Living a nomadic lifestyle benefits humans’ cognitive skills like attention, logical thinking, and creativity in many ways. As a consequence, it helps marketers to use their digital marketing skills more effectively.

 

4 Tips to Become a Digital Marketing Nomad 

 

Until now we have learned what a digital marketing nomad is and how you can benefit from the lifestyle. Now, it's time to learn how to become one. By using these tips, you can get a head start on your nomadic digital marketing career.

 

Create a Plan for Location Ties, Costs, and Needs 

 

If you want to be a digital marketing nomad, you should come up with a plan to break your chains. This plan needs to answer three main questions: how will you get rid of your location ties?; how much money will you need when you first start traveling?; and how will you provide for your technical needs for working online?

Let’s create your break-free plan in 3 easy steps:

  1. Check subscription times for your location ties, like long-term leases, gym memberships, and credit cards, and plan to terminate them gradually. By including all details and times in your plan, you can be sure that nothing is left behind when your nomadic life takes off.
  2. Set a budget for your expenses when you first start travelling. To have an idea of how much money you will need, you can check the prices for restaurants, hostels, and plane tickets at your destination. 
  3. Plan how you will provide technical needs during your travels. If you want to work as a nomad digital marketer, you need a secure and stable internet connection to be able to work wherever you go. You can check the VPN, mobile modem, and mobile hotspot MiFi device options to not rely on a weak WIFI connection.

 

 

Improve Your Digital Marketing Skills 

 

According to Digital Nomad World, there are 35 million digital nomads in the world right now and the majority of them are working in the field of digital marketing. So why does everyone want to be a digital marketing nomad? The answer is simple. Digital marketing is the best field to improve skills for most paying jobs.

In the era of digitalization, digital marketing is essential for all kinds of businesses whether it's B2B or B2C. Also, a lot of companies are looking for skillful digital marketers to hire remotely.

Similarly, as there are a lot of digital marketing nomads out there, the competition is high. Thus, to be a successful digital marketing nomad, it is essential to get the right training and skills to find the highest paying digital marketing jobs.

Whether you want to work as a content marketing, social media marketing, or paid media specialist, you need extensive and effective digital marketing training to improve your skills and enjoy life as a digital marketing nomad.

 

Join a Digital Nomad Community 

 

Adapting to a nomadic life means adapting to a totally different lifestyle and culture. Thus, joining digital nomad communities like Couchsurfing and Nomadlist can help you adapt to the nomadic lifestyle easily. In addition to that, with the help of nomad communities, you can find more job and accommodation opportunities.

 

Become a Freelancer or Build Your Business

 

 

After following all these steps, all you need to do is create your strategy. Decide which way you want to work. Do you want to work as a freelancer and work whenever you want, or do you want to build your own business and become a nomad boss? Whatever your answer is, you need a solid background and extensive digital marketing skills to enjoy your nomadic life.

 

Best Marketing Positions for a Digital Marketing Nomad 

 

We all know that digital marketing is one of the most extensive business fields. Thus, for digital marketing nomads, it offers a variety of job opportunities for marketers who want to travel abroad and boost their skills at the same time. Still, some marketing positions are more beneficial for nomad digital marketers in terms of both job opportunities and pay.

Here are the top 10 hottest marketing positions for digital marketing nomads:

  1. Content Marketing Specialist 
  2. Social Media Specialist 
  3. Digital Marketing Specialist 
  4. Marketing Analyst 
  5. Ads Specialist 
  6. Proofreader 
  7. SEO Specialist
  8. Digital Marketing Consultant
  9. UX Designer
  10. Paid Marketing Specialist

 

In Short

 

Becoming a digital marketing nomad is one of the most rewarding yet challenging things to achieve for a marketer. But we are sure that with the help of solid digital marketing training and a little bit of courage, there is nothing a marketer can’t achieve!