NBT Academy January 2021 Growth & Digital Marketing Courses and Training

Written by Asena Atilla Saunders

2020 is officially over. As soon as we started the new year, we hit the ground running! 

This month, we started providing brands with bespoke workshops; and provide brands and individuals with on-demand courses with the new structure of our Growth Marketing Bootcamps. Moreover, we saw a great demand for the two additional courses that we added to our DMI Inventory. Thanks for the interest!

Here is a recap of NBT Academy’s January Growth & Digital Marketing Courses and Training:


21.01., London and Partners Workshop

As one of the program mentors, our Growth Marketing Consultant, Ezgi Ada, attended the Growth Marketing Workshop organised by London and Partners. She talked about evaluating and scaling different engagement activities through growth marketing for startups and scaleups and mentored brands on their growth journeys.


21.01., Now Sprint! Accelerator Workshop

This month, we also continued our workshops for Now Sprint! Accelerator brands, as an acceleration program partner. In her workshop, Ezgi Ada talked about how to build and manage a successful Growth-Driven Marketing strategy for startups; and covered the check-up, planning, end-to-end funnel management, monitoring and optimisation phases of a successful growth marketing strategy.

And if you also want to watch videos about growth and digital marketing, we’ve added new videos on our YouTube channel


About the Institutions 


London & Partners 

As the Mayor of London's official promotional agency, London & Partners focuses on building up London's international reputation and helping to retain and enhance London’s businesses through its Business Growth Programme.

The London & Partners Business Growth Programme: The programme helps businesses to grow by offering strategic solutions, including mentoring, workshops, business growth advice, and opportunities across its London network.


Now Sprint! Accelerator

Now Sprint Accelerator is a pre-accelerator program for startups. The hands-on program includes Design Thinking, Lean Startup, Business Model Canvas and Customer Development supported by seasoned instructors and professional mentors.


About our Lecturers and Mentors


Ezgi Ada 

Marketing Consultant— BS International Relations, MA Marketing Communication, Certified Digital Marketing Professional (Digital Marketing Institute)

After occupying the role of assistant regional manager at Yapıkredi, managing relations between banks from four continents on many fronts, ranging from the treasury to trade finance and payments, she switched to a career path in the field of marketing. At NBT, she gets to formulate growth marketing strategies to take visionary tech companies and FinTechs to the global stage, helping them to find the next big thing.

She is also a lecturer at the European Institute of Applied Science and Management, Innogate, Ulukaya Girişim, Zorlu Holding and a mentor at Now Sprint and Endeavor Turkey.

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