NBT ACADEMY

NBT Academy August 2020 Growth & Digital Marketing Courses and Training

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Written by Asena Atilla Saunders
03/09/2020
       

This month, in order for you to have a deeper understanding of our hands-on high-value resources and easy-to-use tools, we’ve made more than 20 exclusive GMH resources complimentary. This way, you’ll better experience GMH’s end-to-end marketing approach from strategy building to execution.

We hope you’ll be able to see how you can take your skills or business to the next level with the Growth Marketing Hub

Enjoy the free growth marketing contents and learning materials on topics including strategy & planning, PPC, email marketing, content marketing, and more.

Courses:

*When you complete the Digital Marketing Strategy Course, you will obtain a Certificate of Attendance. You will be able to download your certificate, add it to your credentials, and demonstrate your knowledge in Growth Marketing.

Tools:

Tactics:

Resources:

 

10.08., Entrepreneurship Foundation

As one of the mentors of Entrepreneurship Foundation’s NEXT 2020 program, our Growth Marketing Consultant Ezgi Ada shared her insights on Growth Marketing. She talked about how to build a strong growth structure at the initial stages of startups and answered attendees’ questions at the first acceleration program bringing together Turkey’s educational technology and entrepreneurship sectors.

18.08., London & Partners

As small businesses and startups need more support than ever, we’re trying our best to help them grow, encouraged by our mantra- #itsallaboutGROWTH­čÜÇ. Our founder Eren Kocyigit attended the Growth Marketing Workshop organized by London & Partners for that exact reason. 

He talked about the key concepts of building a successful Growth-Driven Marketing Strategy for startups and scaleups and answered participants’ questions. 

26.08., Medianova

Why is globalization important for technology companies? What steps should a technology company take to go global? Our founder Eren Kocyigit was a guest speaker at a Medianova Meetup webinar and joined Medianova’s CEO Serkan Sevim to answer these critical questions.

Together they discussed the key steps to globalization for technology companies based on their own experiences and provided invaluable suggestions to companies aiming to embark on a globalization journey. You can watch the full webinar by clicking on this link.

27.08., Tusas, Turkish Aerospace

Our founder Eren Kocyigit talked about “the Digital Mindset in the New World” at the webinar hosted by Turkish Aerospace. He discussed the digital effects of the new world and explained to the TUSA┼× team the importance of having a digital mindset to be one step ahead.  

About the Institutions

London & Partners

As the Mayor of London’s official promotional agency, London & Partners focuses on building up London’s international reputation and helping to retain and enhance London’s businesses through its Business Growth Programme.

The London & Partners Business Growth Programme: The programme helps businesses to grow by offering strategic solutions, including mentoring, workshops, business growth advice, and opportunities across its London network.

Entrepreneurship Foundation

Founded by business people and opinion leaders who are aware of the importance of entrepreneurship and believe that it is the key to change, the Turkish Entrepreneurship Foundation works with young people to advance the entrepreneurship culture and to make entrepreneurship a career alternative for them. 

Medianova

Medianova is a technology company that provides global CDN solutions and cloud platforms and is experienced in streaming, encoding, caching, micro caching, hybrid CDN, and web site acceleration. With its footprint in 20 countries and 100% SSD powered anycast network, Medianova is one of the fastest https secure CDNs in Europe and in the Middle East, based on Cedexis.

Tusas, Turkish Aerospace

Established on June 28, 1973 under the auspices of the Ministry of Industry and Technology, Turkish Aerospace is one of Turkey’s centers of technology in design, development, modernization, manufacturing, integration, and life cycle support of integrated aerospace systems, from fixed and rotary wing air platforms to UAVs and satellites.

About our Lecturers and Mentors

Dr. Eren Kocyigit

Marketing Professional – BA Economics, MA Finance, PhD Marketing, Founder of NBT (Next Big Thing)

Eren is a Marketing Lecturer at several universities such as Middlesex University, University of Birmingham, Istanbul Technical University, and Istanbul Bilgi University.

He is also a Mentor / Keynote Speaker / Lecturer at several institutions such as London & Partners, Startupbootcamp, Founder Institute, Innogate, Kworks, and SuCool. He has been offering mentorship and giving keynotes/lectures regarding growth marketing to startups and scaleups since 2013.

Ezgi Ada

Marketing Consultant— BS International Relations, MA Marketing Communication, Certified Digital Marketing Professional (Digital Marketing Institute)

After occupying the role of assistant regional manager at Yap─▒kredi, managing relations between banks from four continents on many fronts, ranging from the treasury to trade finance and payments, she switched to a career path in the field of marketing. At NBT, she gets to formulate growth marketing strategies to take visionary tech companies and FinTechs to the global stage, helping them to find the next big thing.

She is also a lecturer at European Institute of Applied Science and Management, Innogate, Ulukaya Giri┼čim, Zorlu Holding, and a mentor at Now Sprint and Endeavor Turkey.

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