NBT Academy December 2019 Growth & Digital Marketing Courses and Training

Written by Asena Atilla Saunders

As 2018 comes to a close, first of all, we wish everyone the best for 2020. This year, at NBT Academy, we worked really hard to share our Growth Marketing knowledge and growth mindset, and we are so proud to be a part of the growth journey of brands and individuals. Here is a recap of NBT Academy’s December 2019 events and workshops, with some exciting news:

05.12, Tamedia, İstanbul

Our founder, Eren Kocyigit mentored at the Tamedia AG Growth-Driven Marketing & Product Analytics Workshop. He talked about the key steps to executing a successful growth marketing strategy and shared his Growth-Driven Marketing expertise in more detail at the 1-1 mentoring sessions.


11.12, Endeavor Turkey, İstanbul

Our Growth Marketing Consultant, Ezgi Ada attended Endeavor Turkey’s Growth Marketing Workshop. She talked about "How to Build and Execute an Effective Growth Marketing Strategy" and covered the fundamentals of executing a growth-driven marketing strategy, containing persona building, growth funnel creation, and management with real-life examples of growth tactics and analysis.


Some Exciting News from the NBT Academy

We Are Starting Our Public Workshops: Growth Marketing Bootcamp

For those who were asking about or public workshops, we have great news! We have launched our Growth Marketing Bootcamps — Our In-Class Growth Marketing Workshops. With our Growth Marketing Bootcamps, we provide in-class workshops on how to execute Growth and Digital Marketing through our Growth Marketing Hub platform. Our Bootcamps cover Growth Strategy Creation, Growth-Driven Marketing Plan Creation, and Growth-Driven Marketing Plan Creation with the opportunity for continuous learning and practicing through the Growth Marketing Hub.  You can check this link out for more details and sign up for the upcoming Bootcamps: nbtdigital.com/academy/

Upcoming Partnership- Digital Marketing Institute

Yes, when it comes to digital marketing training, we did crank it up a notch! We are also very excited to announce that we concluded our agreement with the Digital Marketing Institute (DMI) – the leading global digital marketing professional learning and certification body, with 47,000+ alumni members and partners in 150+ countries. 

As of 2020, we will be partnering with DMI in regards to providing DMI’s globally accredited certification courses in Digital Marketing in Turkey



About the Institutions

Tamedia AG

Founded in 1893, Tamedia AG is the leading private media group in Switzerland, operating within Paid Media, Advertising & Commuter Media, Private Electronic Media, Classifieds & Marketplaces, Technology & Ventures, Publishing Services, and Finances & HR divisions. Tamedia Group incorporates 65 brands and employs a staff of approximately 3,700 in Switzerland, Austria, Denmark, France, Germany, Israel, Luxembourg, and Serbia.

Endeavor Turkey

Endeavor Turkey is one of the branches of Endeavor – a leading global network that supports entrepreneurs and unites them with ‘thought leaders’ and business people. Since its foundation in 2006,  Endeavor Turkey has aimed to help businesses in Turkey to overcome growth obstacles, promote the success stories of current entrepreneurs, and inspire the next generation of entrepreneurs by facilitating the execution of ideas. Endeavor Turkey provides financial and moral support to entrepreneurs through its network of mentors, consultants, and investors consisting of local and international ‘thought leaders.’

About our Lecturers and Mentors

Eren Koçyiğit

Marketing Professional – BA Economics, MA Finance, PhD Marketing, Founder of NBT (Next Big Thing)

Eren is a Marketing Lecturer at several universities such as Middlesex University, University of Birmingham, Istanbul Technical University, and Istanbul Bilgi University.

He is also a Mentor / Keynote Speaker / Lecturer at several institutions such as London & Partners, Startupbootcamp, Founder Institute, Innogate, Kworks, and SuCool. He has been offering mentorship and giving keynotes/lectures regarding growth marketing to startups and scaleups since 2013.

Ezgi Ada

Marketing Consultant— BS International Relations, MA Marketing Communication

After occupying the role of assistant regional manager at Yapıkredi, managing relations between banks from four continents on many fronts, ranging from the treasury to trade, finance, and payments, she switched to a career path in the field of marketing. At NBT, she gets to formulate growth marketing strategies to take visionary tech companies and FinTechs to the global stage, helping them to find the next big thing.

She is also a lecturer at Innogate, Endeavor Turkey, and Zorlu Holding.

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